Product manager, Designer, Non-professional developer, Quick learner, Explorer, Remote work enthusiast, Inquisitive
Product Manager | Active
I have been managing product development for startups from Netherlands, Singapore and Sweden in completely distributed teams.
Senior Product Manager | Feb 2016 to Today
Spearheaded the forward logistics system (FL) and hyperlocal delivery service (HL). Owned checkout process in Peppertap (PT, e-Grocery).
  • FL: Conceptualised suit of mobile & web products and processes for 1M/month orders
  • FL: Launched in 30 cities, 1300 pin codes, covering 80% of e-commerce volume
  • FL: Realtime operations visibility enabled in curbing the shipment lost rate to less than 0.1%
  • HL: Scaled hyperlocal delivery service to 4k/month orders, peaked at 210/day orders, in 2 months with negligible tech investment
  • PT: Improvement of UX in the checkout process and peppertap wallet
Senior User Experience Designer | Apr 2015 to Nov 2015
Led the innovation powerhouse of Housing.com with an objective to create new products in the housing domain. Established a lean development process to churn new products quickly.
User Experience Lead | May 2014 - Jan 2016
Inculcated design processes and thinking in this softbank (asia) seed funded startup. Redesigned the web and app platforms to increase the engagement metrics.
  • APP: Significant improvement in percentage of users sharing from 5% o 24%.
  • APP: Monthly retention of content creators rose from 27% to 50%
  • APP: Content creation conversion improved from 32% to 52%
  • WEB: Improved pages/session by 30% and reduced bounce rate by 30%
Interaction Designer | July 2012 - May 2014
Designed key components in the online shopping processes including checkout, self serve portal, offers eco-system, information architecture and more which are still live.


Product Management
Project Management
Design Thinking
Product Strategy
Attention to Detail
System Design
Technical Communication
New Product Development
Business Process
User Experience
User Interface
User Research
User Testing
Fullstack Development
User Generated Content